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Learn Material — Block: COO Tab (updated with synergy)

Analyze performance per ASIN across time — and align operational, financial, and marketing insights in one synchronized view.

1. What Is This Block?

COO Tab provides a detailed, per-ASIN view of your operational metrics.

Summary View

  • Vertical: ASINs
  • Horizontal: Selected metrics and their values

Timeline View

  • ASINs remain vertical
  • Metrics are nested under each ASIN
  • Track changes over time (daily, weekly, monthly)

Metrics can be combined and customized.

It works in synergy with:

  • Inventory Performance
  • Executive Summary
  • Advertising
  • Organic
  • Attribution
  • P&L

2. Why It Matters

COO Tab allows you to:

  • See performance per product at a glance
  • Track trends and changes over time
  • Understand the impact of decisions using WHAT IF scenarios

In WHAT IF mode:

  • Delta changes are highlighted
  • Positive and negative trends are immediately visible through color cues

Full Synergy

Changing timeframe or view in COO Tab automatically updates all other COO blocks:

  • Inventory
  • Executive Summary
  • Advertising
  • Organic
  • Attribution
  • P&L

This ensures a consistent, aligned view across all metrics.

3. What You Unlock With This Block

Using COO Tab, you can:

  • Compare ASINs and metrics side by side
  • Identify risks and opportunities per ASIN
  • Track the effects of actions in real time via WHAT IF
  • Analyze operational, financial, and marketing metrics together
  • Make decisions based on coordinated insights across all COO levels

4. How It Works

  • Sort by day, week, or month
  • Switch views: Summary ↔ Timeline

WHAT IF Mode:

  • Delta changes are displayed
  • Color-coded indicators show positive or negative impact

It works in synergy with other COO blocks to provide a unified operational overview.

All levels stay aligned:

  • Timeframe
  • Selected metrics
  • View type

These sync automatically across blocks.

5. Common Misconceptions

  • “Summary alone shows trends” — Timeline view is essential for temporal analysis
  • “WHAT IF deltas are optional” — they reveal risks and opportunities before decisions
  • “Metrics in isolation are enough” — COO Tab delivers the most value when combined with Inventory Performance, Executive Summary, and P&L

6. What To Do Next

  • Use Summary View to quickly compare ASINs and metrics
  • Switch to Timeline View to track trends over time
  • Run WHAT IF scenarios to simulate operational changes
  • Combine insights with other COO blocks for a complete operational picture

What to Read Next

To go deeper, continue with: