Charlie Banks has one job on Amazon: make your listing the only obvious choice on the page. As founder of CVR Studios, he's built conversion-led brands for nearly 100 Amazon sellers in year one alone — from household names to first-time founders — across supplements, sports, pet health, and food. With a 7-person worldwide team and a portfolio spanning Spartan Labs, Fruvits, Senior Wags, Deesy, and Awesome Supplements, he doesn't decorate products. He closes sales.

As co-founder of Supplement Supply Co., Charlie runs full-stack brand launches from formulation to creative to Amazon, Shopify, and TikTok — and as an active Amazon seller himself, he understands the platform as a builder, not a bystander. Now on Nyle, he pairs that creative firepower directly with your AI growth data — so every CTR hypothesis, CVR gap, and listing opportunity Nyle surfaces gets turned into imagery and copy that actually converts.